+91-98 455 710 46 | info@nckpharma.com

Pharma News

Keep updating your pharma knowledge
What is Moving annual total (MAT)
18 Aug 2015

What is Moving annual total (MAT)? How it is calculated?

The total value of a variable, such as sales figures for a product, over the course of the previous 12 months. This is a rolling yearly sum, so changes at the end of each month with data from the new month added to the total and data from the first month of the period taken away.

In simple word, it is last 12 month revenue / sales.
For Example, Feb 2014 to Jan 2015 sales are called MAT Feb 2015 sales.

MAT is for the past 12 month sales, comparing two points MAT data evens out the fluctuations.


MAT JAN 2014 = FEB-13+MAR-13+…..+DEC-13+JAN-14

MAT JUNE 2015 = JULY-2014+AUG-2014+……….+MAY-2015+JUNE-2015

Related Topic: What is CAGR? What is the importance?

What is importance of compound annual growth rate (CAGR) in pharma marketing? How to calculate?

KPE-C-001 KPE’s Advance Diploma in Pharmaceutical Product Management

Leave a Reply

Scale up your Pharma knwledge to Next Level with our Free Content

Case studies & Caselets
Simulation based learning
Online self competency assessment tests