Logo is the identifying element of the brand for a company, business, product or economic entity, designed to create immediate recognition by the viewer. Individuality and the uniqueness of a logo are necessary to avoid confusion in the marketplace among other brands, channel partners, users, affiliates, and the general public.
In Pharmaceutical marketing brand logo plays vital role in bringing brand differentiation. It is responsibility of Product Manager and Brand Manager to work on the brand logo and brining innovative and differentiating logo which help in better brand positioning. Brand logo is designed before the launch of the brand.
Who should attend this course?
- Those who are working in Product Management / Brand Management Deaprtment
- Professionals who are responsible for launching of the new brands / molecules in the market
- Those who want to make a career in Pharmaceutical Marketing / Sales / Product Management
Duration: Access for 7 days
Course Code: KPE-C-056
Certificate will be issued at the end of the successful completion of the course.